UX + SEO Working Together

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I am passionate about UX. User Experience was my calling when it comes to making website. Each website is a study in behavioral economics, and I loved optimizing our website…
customers using search engines for local business

How Do Customers Find You?

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Before you start spending money on your website, you need to think about how your customers find you. Did they use: Word of mouth. A customer came to you because…

UX + SEO Working Together

I am passionate about UX. User Experience was my calling when it comes to making website. Each website is a study in behavioral economics, and I loved optimizing our website…
customers using search engines for local business

How Do Customers Find You?

Before you start spending money on your website, you need to think about how your customers find you. Did they use: Word of mouth. A customer came to you because…

UX + SEO Working Together

I am passionate about UX. User Experience was my calling when it comes to making website. Each website is a study in behavioral economics, and I loved optimizing our website…

How Do Customers Find You?

Before you start spending money on your website, you need to think about how your customers find you. Did they use: Word of mouth. A customer came to you because…
customers using search engines for local business
global users of mobile and desktop comescore
Blog

Google’s Mobile Friendly Update

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Back in end of April, Google rolled out their mobile-friendly update, effectively giving more ranking to websites that are mobile-friendly.…

UX + SEO Working Together

Blog, SEO, Social Marketing, WordPress
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I am passionate about UX. User Experience was my calling when it comes to making website. Each website is a study in behavioral economics, and I loved optimizing our website to be useful and delightful whenever possible. For a long time, SEO was a bit of a thorn on my…

How Do Customers Find You?

Blog, Social Marketing
0
customers using search engines for local business
Before you start spending money on your website, you need to think about how your customers find you. Did they use: Word of mouth. A customer came to you because they heard about your from a family member, a friend, or a colleague. Perhaps it is a current customer that…

UX + SEO Working Together

I am passionate about UX. User Experience was my calling when it comes to making website. Each website is a study in behavioral economics, and I loved optimizing our website to be useful and delightful whenever possible. For a long time, SEO was a bit of a thorn on my side.

At the risk of aging myself, as a young web producer, I have been told to do some pretty shady things (e.g. tiny white text in 7pt font in the header, footer, hidden in the white space) to stuff keywords into the webpages because the SEO consultant put it in the report.

how many seos does it take to change a light bulb?

Someone who understands old school SEO will remember.

For a long time, SEO was about making the web for bots, whereas UX was about designing a human user-centric experience. User Experience for the websites I worked on, starts the moment they land on a page within the domain. When I worked on Oracle’s global homepage, page load speed was CRITICAL, and web accessibility (ADA) was a constant consideration given Oracle’s work with government entities around the world.

Today, Google will penalize websites for engaging in spammy old school SEO tricks, Google will consider a variety of factors in their scoring of your site, and page speed is still very high on the list. Nowadays, not being ADA-compliant can get your website in a lawsuit, just ask Beyonce.com.

Today, people expect more from a website, and so does Google. It is nice to see a greater concurrence between SEO best practice and UX best practice. There is less fighting involved.

How Do Customers Find You?

Before you start spending money on your website, you need to think about how your customers find you. Did they use:

    • Word of mouth. A customer came to you because they heard about your from a family member, a friend, or a colleague. Perhaps it is a current customer that referred you to the new customer.
      Statistic: Have you reviewed or recommended a local business to people you know by any of the following methods in the last 12 months? | Statista
      Find more statistics at Statista
    • Search Engine. A customer typed in some words into Google, most likely. Google does have 92% of the search market, after all.

      Source: StatCounter Global Stats – Search Engine Market Share

    • Mobile Device. 
      Chances are pretty good they are using a mobile phone. The same device they will call a business or review a business with.Statistic: Which devices have you used to read reviews in the last year? | Statista

Find more statistics at Statista

  • Online Reviews
    Over 80% of people making purchasing decisions read online reviews and Google is the review site of choice63.6 percent of consumers say they are likely to check online reviews on Google (followed by Yelp, Trip Advisor, and Facebook) before visiting a business — more than any other review site. The most popular thing that a user does after reading the reviews is to visit the business’ website.

There are many factors on your website that will affect how a customer perceives you as someone they want to do business with. The top errors on a website are:

  1. Out-of-date contact information
  2. Poorly written content and typos
  3. Out-of-date pricing information
  4. Lack of prices
  5. Difficult to find in search results
Are you ready for your new customers?

 

UX + SEO Working Together

0
I am passionate about UX. User Experience was my calling when it comes to making website. Each website is a…
customers using search engines for local business

How Do Customers Find You?

0
Before you start spending money on your website, you need to think about how your customers find you. Did they…
global users of mobile and desktop comescore

Google’s Mobile Friendly Update

0
Back in end of April, Google rolled out their mobile-friendly update, effectively giving more ranking to websites that are mobile-friendly.…
Screenshot of homepage for Crossfit Potrero Hill

Crossfit Potrero Hill

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Screenshot of homepage for Crossfit Potrero Hill

Crossfit Potrero Hill

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Screenshot of homepage for Crossfit Potrero Hill

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Crossfit Potrero Hill

Screenshot of homepage for Crossfit Potrero Hill

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Screenshot of homepage for Crossfit Potrero Hill

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Homepage of Mimi Harris Interior Design Website
Mimi Harris Interiors

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puyanh

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Your template has been one of the easiest WordPress template integration projects for me to date. Thank your such a well designed theme and terrific support!

Design-first

buyer of our products

Great theme. It’s the second I have bought from you & I am very impressed.. I have bought a lot of themes but only ever given 2 5 star ratings, both for your items. Your work is the best on themeforest – cheers!!

will79

buyer

Hi! I usally don’t comment things but I just wanna say that this is by far the best wordpress theme i ever bought (I have probably bought 20+). Keep making these awesome themes. Thanks!

puyanh

buyer

Your template has been one of the easiest WordPress template integration projects for me to date. Thank your such a well designed theme and terrific support!

Design-first

buyer of our products

Great theme. It’s the second I have bought from you & I am very impressed.. I have bought a lot of themes but only ever given 2 5 star ratings, both for your items. Your work is the best on themeforest – cheers!!

will79

buyer

Hi! I usally don’t comment things but I just wanna say that this is by far the best wordpress theme i ever bought (I have probably bought 20+). Keep making these awesome themes. Thanks!

puyanh

buyer

Your template has been one of the easiest WordPress template integration projects for me to date. Thank your such a well designed theme and terrific support!

Design-first

buyer of our products

Great theme. It’s the second I have bought from you & I am very impressed.. I have bought a lot of themes but only ever given 2 5 star ratings, both for your items. Your work is the best on themeforest – cheers!!

will79

buyer

Hi! I usally don’t comment things but I just wanna say that this is by far the best wordpress theme i ever bought (I have probably bought 20+). Keep making these awesome themes. Thanks!

puyanh

buyer

Your template has been one of the easiest WordPress template integration projects for me to date. Thank your such a well designed theme and terrific support!

Design-first

buyer of our products

Great theme. It’s the second I have bought from you & I am very impressed.. I have bought a lot of themes but only ever given 2 5 star ratings, both for your items. Your work is the best on themeforest – cheers!!

will79

buyer

Hi! I usally don’t comment things but I just wanna say that this is by far the best wordpress theme i ever bought (I have probably bought 20+). Keep making these awesome themes. Thanks!

puyanh

buyer

Your template has been one of the easiest WordPress template integration projects for me to date. Thank your such a well designed theme and terrific support!

Design-first

buyer of our products

Great theme. It’s the second I have bought from you & I am very impressed.. I have bought a lot of themes but only ever given 2 5 star ratings, both for your items. Your work is the best on themeforest – cheers!!

will79

buyer

Hi! I usally don’t comment things but I just wanna say that this is by far the best wordpress theme i ever bought (I have probably bought 20+). Keep making these awesome themes. Thanks!

puyanh

buyer

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